Allen's Lollies

Allen's Makes Smiles

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The Problem

Mums were no longer treating their kids with Allen’s. We needed to find a way to help Mum’s feel good about the occasional treat, and remind them why generations of Aussies have loved Allen's Lollies.

 

The Insight

Smiles are contagious

 

The Solution

We showed the power of a single smile, born from an ALLEN’S lolly, and its ability to spread far and wide, ultimately making the world a better, brighter place.

 
 

The Results

 

Video Views

1.65m

Unpromted Awareness

+4pts

 

Let us put a smile on your dial!

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